Hear leaders debate buyer behavior, growth, advertising and go-to-market strategy.
5 videos
Influ2 CEO Dmitri Lisitski on why B2B ads fail, person-based targeting, and what real buying-group data proves
Rally Ventures VC Charles Beeler on why recession-era marketing survives only by proving revenue impact, not MQLs
Marketers from Circle, Gong, and Paddle on buying groups, champions, and reaching the 95% of buyers not yet in market.
Influ2's Dmitri Lisitski and B2B Fusion's Jon Russo show how a shared, person-level funnel fixes ABM's account-only gap
